NFT Marketplace Business Model: Reveal The Secret of Revenue Generating Strategy 

By Suffescom Solutions

February 16, 2022

Reveal the Secret of NFT Marketplace Business Model

Over the past few years, investing in Cryptocurrency is becoming a cool statement for crypto enthusiasts. Another buzzword added in the tech-savvy investor's world is investing in Non-Fungible Token. If you turn around every day the NFT news, a shocking investment statement can be seen on all platforms. People are spending handsome earnings to acquire boring apes, Ocean Front, Crossroad, CryptoPunk and more tokens. Therefore OpenSea, Rarible and Axie Infinity are earning Billions per month, which is more than Amazon, eBay, and Etsy-like platforms. 

As you are planning to invest in the most lucrative business opportunity, Suffescom Welcomes you and is Happy to Serve you on a Flourishing platform!! We have a team of skilled professionals that have already worked on White label OpenSea and Rarible like platforms. If you are new to the platform, Our marketing team assists you to get the ball rolling with the latest market insights. We also offer exciting gifts to Budding Entrepreneurs, Do not Forget to CHECK and GRAB. 

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Behind the surge of buying and selling transactions, there is a well-organized market of crypto collectibles. Yes, you might be right, we are going to talk about various blockchain technologies used in creating and managing crypto coins. It plays a crucial role in designing the NFT marketplace business model. It helps in establishing a pricing strategy. 

Let's deep dive into the occasion of creating, minting, and selling Non-Fungible tokens to build business strategies. The article involves;

  • NFT marketplace insights
  • What exactly is NFT?
  • What exactly is the NFT marketplace?
  • NFT Marketplace Business Model Checklist
  • Various Revenue Streams Of An NFT Marketplace Business Model?
  • Major Expenses Incurred By An NFT Marketplace 
  • What Are The Services Provided By Suffescom For NFT Marketplace Development?

Reading every point can keep you ahead of the curve of NFT marketplace competitors. 

NFT Marketplace Statistics Speaks

  • In October 2021, The "Most Expensive" CryptoPunk NFT Sold for $532 Million.
  • In November 2021, Beeple's First Physical Work Sold for Nearly $30 Million.
  •  According to DappRadar, NFT Trading Volume Added Up to Nearly $11 Billion In Q3 of 2021.
  • The Most Expensive NFT Meme, an image of a breed of hunting dog from Japan, is Sold for $4 Million.
  • Each Day 1000s of NFT Sales Are Made, ranging anywhere from 15,000 to 50,000 per week.
  • NBA's Top Shots Has Already Generated $700+ Million from the sale from the card system.
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What is A Non-Fungible Token? 

Let's take you to the basics of NFTs. Non-Fungible Tokens are different from regular cryptocurrencies. These tokens hold a unique identity on the internet that make them non-interchangeable. Let's elaborate more with a trending example of cryptocurrencies like bitcoin, Ethereum, Tether or others. These can be exchanged with equivalent price BTC. But the working scenario of NFTs is different. The digital assets cannot be replaced, replicated or even stolen. Its invisible nature reserves its intellectual property rights under smart contracts. However, the asset's originality, place of existence and ability of single edition make it a splendid digital asset in the crypto industry. 

What is An NFT Marketplace? 

NFT Marketplace is a kind of platform where users can purchase, sell and hold the NFTs. Here, creators list their assets such as music, video, artwork, domain, games or sports content for sale. The sale could be a regular one or auctions. All the transactions facilitated in Cryptocurrency on this platform. In short, if the user wants to buy an asset, they have to purchase in crypto rather than dealing in the native currency. 

Today, the most popular NFT marketplace platforms are OpenSea, Rarible, Axie Marketplace, NBA Top Shot Marketplace, SuperRare, etc. Users can look at different assets and in various wallets. 

Reveal The Secret of Revenue Generating Strategy

NFT Marketplace Business Model Checklist

If you are planning for a vocational tour, you surely create a checklist. It will help you make better plans and won't let you miss anything. In the same way, we have developed a checklist that will help you to build a successful NFT Marketplace business model.

Choose the Right Blockchain Network

The growth of technology and the blockchain network do not require words to explain. Today, most talked about cryptocurrencies are based on the blockchain network. NFT could also be based on various blockchain networks. Let's have a look;

  • Ethereum
  • TRON
  • Polkadot
  • Polygon
  • Stellar
  • EOS
  • NEO
  • Multichain
  • Azure Blockchain
  • Corda
  • Open Chain
  • Hyperledger

Having first-hand knowledge can simplify your choice; you can also approach our professionals to know what suits your business requirement and budget. 

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Prefer Your Token Standards

Once you have selected the blockchain, now it's the right time to choose matching token standards for your needs. For example, Ethereum is the most talked-about standard in blockchain, and you must go with token standards like ERC-721 or ERC-115. In the same way, your token will differ, considering the NFT standards.

  • ERC-721: The most commonly used token standard in the NFT marketplace. Each token built on ERC-721 standards is unique and cannot be destroyed or duplicated. The standard describes the development of NFTs in the Ethereum blockchain.
  • ERC-998: ERC-998 is an extension of ERC-721 standards. It involves unique non-fungible tokens (ERC721) as well as uniform fungible tokens (ERC20). Therefore, a company planning to hold a set of assets choose ERC 998.
  • ERC-1155: The token allows users to register fungible and non-fungible tokens using the same address and smart contract. The token is developed by considering the games platform in the NFT marketplace. 
  • TRC-721: The token standard is based on the TRON blockchain network. A standard interface permits transactions to track and move NFTs on TRON. TRC-721 is quicker and simpler to apply on a proficient and financially savvy public chain framework. 
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Choose Your Domain

The domain is one of the crucial factors influencing the NFT marketplace. So choose it wisely to seize the attention of creators and customers. But the choice of domain is solely based on your purpose of business. For this, choose your serving niches first, then go with a fascinating domain name. Here is a list of common domain names:

  • Artworks
  • Music
  • Photographs
  • Videos
  • Trading cards
  • Games
  • Domain names
  • Games 
  • Sports 
  • Utility
  • Collectables
  • Metaverses

These domains quickly grab users' attention and boost your brand in the NFT marketplace image.

Read More: Meme NFT Marketplace Development

Pick the Right Type of NFT Marketplace

Basically, there are two types of NFT marketplaces - Open NFT marketplace and Closed NFT marketplace.

Both these marketplaces work in the same way, but there is only one difference. Open NFT marketplace is open-up for every user type, whereas on closed NFT marketplace, only approved users are liable to participate in trades. 

Once you are clear about these marketplaces, you can save time and effort in building a marketplace for NFTs. 

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 Revenue Streams Of An NFT Marketplace Business Model

  1. Listing Fee

NFT Marketplace is a hub of crypto collectibles. If you consider OpenSea, there are more than 2 million collections and over 80 million NFTs. It is not easy to categorize each collectible on a single platform. Therefore, categorizing them on a platform gives them an identity under easy-to-search options. It is an easy task for NFT marketplaces hence businesses charge category listing fees from creators. You can set the charges based on price, demand from investors, and recently added or other details. 

  1. Initial Start-Up Fee

Protocols back every NFT transaction and NFT developers need to pay for technologies used to run the NFT platform. To fulfill the gap between technology and platform needs, businesses charge initial start-up fees from content creators to list items for commercial sales. 

  1. Minting Fee

Minting charges are levied for registering unique artwork or content on blockchain networks. Content creators can pay fewer charges by minting more collectibles on the platform, rather than minting one by one. 

  1. Private Sales

The option is only available if the creator wants to sell content to a selected category. They can pay private sales charges to the admin. Rest can see the product and sale/auction but cannot participate in sales. It helps in finding genuine customers than people only aiming to pump up NFT price.

  1. Bidding Charges

NFT Marketplace can set additional charges under the heading of bidding fee. The amount is paid by the creator or customers who want to launch or participate in bidding. The bidding charges can be designed based on timing for bidding, product values and participants' entry. 

  1. Transactions Processing Charges

The transaction processing fee is paid to pay off the gas charges for maintaining and functioning blockchain networks. Wondering why? Peer-to-peer transactions can be completed by paying through cryptocurrencies, stablecoins, and social tokens. But investors have to deal in Cryptocurrency for completing transactions, where blockchain technology is highly used. 

  1. Multiple Sales Charges

Another technique for NFT marketplaces to generate revenue is to go for multiple sales charges. Often, creators put sales for a whole range of artwork on the NFT marketplace. But to complete these sales, marketplaces have to pay for gas and blockchain network charges. You can charge such a portion of expenses from creators. 

  1. Affiliate Program 

Every creator looks for a way to promote their artwork or content. For this, businesses have an option to charge for sharing real-time statistics of crypto collectibles, bounty programs, auctions alerts and more! 

Major Expenses Incurred By An NFT Marketplace 

  • Blockchain Network Maintenance 

NFT Marketplace is solely based on blockchain networks for security purposes. For this, companies need to spend huge amounts on gas fees to handle millions of trade transactions. 

  • Smart Contract Building And Auditing

A self-executing program play a vital role in the high-end security of transactions and tokens. These predefined programs ensure the smooth functioning of the token. In NFT marketplaces, to avoid technical bugs and vulnerabilities, you need to regularly update smart contracts for good orders working. 

  • Protecting Crypto Collectibles 

Each NFT is different from one another therefore, NFT marketplaces have to comply with different copyrights, intellectual property, and trademarks regulations. But these do not come free of charge NFT platforms have to incur charges to comply with authority regulations. 

Services Offered By Suffescom For Your NFT Marketplace Development

Suffecom has become a prominent name in the industry over the past few years. Also, businesses rely on us for every finance and technology-related project. Here we have a reason for you too to believe in our NFT marketplace development services. 

  • Our experts know how to comply with ERC-20, ERC-721, and ERC-1155 token standards.
  • We have developed OpenSea clones, Rarible Clones, Decentraland and more for business-related projects.
  • You can approach us for special features added to your platform.
  • All our developers are well-versed in technologies like AngularJS, Express.js, MongoDB, Node.js, React Native and Solidity. 
  • We understand the value of data security, we develop two factors for multi-factor authentication platforms. 

If we miss something, you can plan a meeting with our expertise. But yes, we are not missing one thing that we promised initially. Hope you, too, have not forgotten. 

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