BetterMe Clone | Create Fitness Wellness App Like BetterMe

By Suffescom Solutions

January 05, 2026

BetterMe Clone | Create Fitness Wellness App Like BetterMe

The healthcare industry is undergoing a massive transformation as people are increasingly adopting health coach apps. And why wouldn’t they? Given today’s fast-paced times, where people barely find time to look after their health the way they want to, apps like BetterMe present them a perfect way to conveniently access a health management solution. These apps are convenient to use as you can access them anytime and anywhere. They allow users to create personalized workout and meal plans, and there is a list of other benefits as well.

According to a recent study, the global digital health coaching app market is projected to grow at a compounding growth rate of nearly 12% between 2025 and 2035. All this tells us that there is a huge market size for BetterMe clone apps, presenting entrepreneurs and businesses a great opportunity to tap into.

Long story short, investing in a health coach app or building a BetterMe clone can be a smart move for businesses due to a rapidly growing market, high profitability potential, and increasing demand for accessible health solutions. If you are already considering building a BetterMe clone, you might have questions like:

  • How to build one?
  • How much would it cost to develop a fitness app like BetterMe?
  • How do I approach BetterMe Clone development in a way that it instantly beats the competition as soon as it gets launched?

And we’re here to help you get answers for them all, so read on!

Build Your BetterMe-Like Wellness App Today

What is BetterMe, and what made it so popular?

BetterMe is a health coach app that allows you to plan your personalized workouts, meal plans, and develop better strategies to practice mindfulness and track your habits. It’s needless to say why it became an instant market hit. Everyone has a busy lifestyle where they wish they had something that could help them lead a better life, and BetterMe understood the assignment. We all know the success of any business hinges upon how flawlessly it can solve the pain points of its target audience. With easy-to-access and robust features, BetterMe did the same. They solved their customers’ problem by introducing their app. You can do the same; all you need is a visionary development agency by your side that not only builds you an app but also helps you realize your dream and achieve your business goals.

What made BetterMe so popular?

BetterMe app is quite popular, with a global user base of over 150 million people and high app store ratings. It managed to achieve rapid success in terms of user acquisition and market penetration due to its complete understanding of ‘what to build’ and, of course, the ‘robust build-up.’ Here are some other reasons contributing to the success of BetterMe App shortly after its launch in 2017:

They Solved a Real User Problem with their Holistic Approach

The topmost reason BetterMe performed so well was that it entered the market with clarity. They had a clear vision and understanding of their target audience. And this helped them deliver the solution that their customers were already looking for.

They combined workouts, meal plans, mental health support, and intermittent fasting tools within a single platform, and this integrated approach turned out to be a major draw for users seeking overall wellness through an app.

Robust Built-Up

The app didn’t do well merely with the vision, but also with the application part, as well. You can pour a multitude of functionality into an app, but users are going to abandon it the moment the app starts lagging or glitching. Most app founders make this classic mistake and end up getting their app lost in obscurity. That’s what BetterMe realized at the very beginning, and stayed focused on building a fast app with an intuitive user experience and easy-to-use features. This gave them a right headstart that worked in their favour, helping them grab enormous attention.

So, these are two important lessons that any entrepreneur can learn from the brand itself before getting started with BetterMe clone development.

Should You Develop a BetterMe Clone?

BetterMe clone development comes at a substantial cost, so it's natural to have some considerations like whether you really want a clone app, whether it's worth it or not, and be aware of its pros. Here are some top advantages of developing a fitness app like BetterMe:

Pros of Getting a White Label Clone App Built

  • The topmost reason why many businesses choose to get a clone app is that it dramatically shortens the time-to-market compared to building from scratch. Because the core framework and many features are already built and tested, you have to invest less time.

  • Another major reason why going for BetterMe clone development is a good idea is that the app has already achieved product marketing fit, which means it has satisfied strong demand in a specific market. So, this reduces the risk of failure associated with an entirely new and untested concept.

  • Budget is the primary concern for many entrepreneurs. And developing a custom app can be really expensive. So, if you want to save on resources or need to allocate more funds to marketing and user acquisition, then closing a successful app can prove to be a cost-effective alternative.

  • If your main goal is to test a niche or regional market, then it is ideal to go for BetterMe clone development, as you can adapt the model to serve a specific audience or geographic area.

  • The most important point worth noting while getting a clone app built is that a successful clone app is not just a direct copy. It also incorporates unique features or involves a better user experience that helps you differentiate your version from the original one, adding value for its target users. As a leading software development agency with an extensive background working on a range of white label clone apps, we assure you that when you work with us, you are not getting a copy-pasted version but a highly personalized one with striking USPs.

How to build a Health Coaching App Like BetterMe?

Do you aspire to create an app similar to BetterMe but are uncertain about how to build one? Don't worry, we're here to lead the way. All you need to get started is vision and ambition. With these two prerequisites, we can help you build a clone app just the way you want. But before getting started, there are a few considerations that you must be aware of. In this section, we will walk you through the important steps you cannot miss before initiating the process:

Learn About Your Target Market and Audience

You have to begin by gaining a clear understanding of who you want to build your app for. You have to work on identifying the key demographics you want to target, their needs, and pain points. The primary purpose of this step is to understand that you are not here just to copy but in a specific niche catering to a specific segment within the original app's audience that you feel is underserved in any way.

To do so, you can start studying the original app's user. This will include understanding what they like and what they complain about, like missing features or bugs. Then, work on identifying whether you can overcome the shortcomings present in the original version. This step is crucial as it helps you define your USPs. This is how you will be able to provide better UI/UX, features, enhanced security, and better pricing in your new version.

This will also help you understand whether the market is already too crowded or if you have a strong differentiation to cut through the noise. Once you are ready with the answers to all these questions, you will be able to create a detailed profile of your ideal users that will further help you guide your design and features.

Learn To Differentiate between the Core Features and the Additional Features.

It’s always tempting to put some extra features into your app as it sounds like a better deal, but the reality is quite the opposite. More features don’t necessarily mean a better experience. However, sometimes they could mean an extra load and slow performance. So, while getting your clone app built, it’s very important to be aware of what core functionality you need to focus on and what not to fall for or get carried away with.

While deciding the features and functionality for your app, it is best to list all the features from the original app and then identify the single main user problem. From here, you can keep only the features that solve that problem and launch the MVP. Once you have these core features decided, you can consider the add-ons that your customers will actually love and find useful.

Choose the Right Tech Stack

The next important consideration is choosing the right tech stack since this decision can have dramatic implications for your product's quality, scalability, and maintenance, as well. A tech stack that works for an initial minimal viable product might not be able to handle increased user traffic and data volume later on, and this can lead to downtimes. The rebuilds can prove to be costly, and it becomes difficult to maintain the technical debt. As a veteran agency, we know how to effectively avoid these types of pitfalls associated with the clone-building apps and can help you choose the right tech stack according to your project needs. Get started with a free consultation now!

Deciding your monetization strategy

The next critical thing you have to decide is how your app will make money, like whether through subscriptions, ads, commissions, or freemium upgrades. If you don't plan this early, you might end up rebuilding core parts later. Because monetization model impacts your user flows, features, backend logic, and UX decisions, please note that here we are talking about deciding on the monetization method early, and not recommending to monetize early.

To get the monetization model right, you can start with one method and keep the pricing simple. Then, test with real users and eventually start optimizing after traction.

Cost To Build An App Like BetterMe

The cost of building an app like BetterMe varies depending on a lot of factors. Let's see what those are:

Platform Choice

Your platform choice greatly influences the cost you will have to pay. If you are targeting the U.S market, most of the population is iOS users, so naturally you will have to pick that platform. And usually, iOS design costs more given Apple's strict quality control guidelines. However, you can go for cross-platform designing to save time and resources. This approach will enable simultaneous deployment on both iOS and Android. But while cross-platform development may sound like a cheaper deal in the beginning, it may also incur additional resources for testing and maintaining the feature parity across both systems.

Device compatibility

Compatibility is another big factor you cannot ignore when it comes to building a fitness app. Consumers will expect your app to seamlessly integrate with wearable devices like Fitbit, Apple Watch, and more. If you choose to make your app compatible with these devices, it may eventually increase the development costs.

App features and complexity

To build a custom fitness app, you will typically need some basic features that fitness enthusiasts expect, like user profiles, a workout activity tracker, and regular fitness reminders. Then come a little bit more advanced features like nutrition tracking, wearable integration, and progress tracking. If you choose to add on these features, they will definitely help foster engagement, but at the same time raise the development costs as well.

Besides all these features, there are some emerging features like AI-powered fitness suggestions, video streaming, and coaching integration. These advanced features will require expert machine learning knowledge, so, naturally, the costs can go up.

Third Party Integrations

If you are planning to build an app like BetterMe, you will also need a monetisation model implementation. You will also need to integrate your app with popular payment gateways like Apple Pay, Stripe, and more to ensure the transactions are secure and smooth. The more third-party incorporations you need, the more developmental costs are likely to go up.

Real-time data syncing

Most users now expect fitness apps to track their steps, calories burned, and other health-related data. This is usually possible when your app can integrate with wearables. This kind of development will require a multi-disciplinary team with specific skills, so the costs associated will be higher.

So, the eventual cost comes down to your specific needs. However, you can expect to pay around $10,000 to $50,000. 

Striking Features in BetterMe

Before getting started with your BetterMe clone development, make sure to thoroughly study the original app's features to get an idea about what the current user base values the most. This insight will guide your development efforts toward the desirable features and help you ensure that your clone meets the market demand flawlessly. So, let’s look at the key features of BetterMe:

Personalized Fitness Plans

Their app can create customized workout routines based on user goals, time availability, and their fitness levels. Besides this, they have a library of over 1,500 exercises that include options like calisthenics, wall pilates, inclusive workouts, and other styles.

Customized Nutrition and Meal Plans

It offers users tailored meal plans with hundreds of recipes that align with various dietary preferences like keto, vegan, and more. Alongside, the app also includes calorie and macro trackers to monitor the intake. They also have intermittent fasting guidance with customizable schedules and tracking tools.

All-in-one tracker

They took convenience to a whole new level by adding a feature that tracks all essential metrics like step, water intake, progress monitoring, sleep quality, activity tracking, and menstruation cycle tracker. This means the users can access a range of information about their health through just one app. They no longer have to juggle between multiple apps.

Shortcomings you can leverage as your USPs

Now that we learned about striking features in BetterMe, it’s equally important to look at where they lack, so you don’t repeat the same frustrations in your cloned app and come up with a better version. Here are a few things their customers often complain about:

Non-adaptive personalization: Users often report that the app features the same workouts, and the plan doesn't change even if the user skips.

What Could Be Wrong With Their App:Solutions We Offer:
Rule-Based Decision TreesWe will introduce an adaptive workout engine that would be able to read completion, skips, duration, and effort rating, and then regenerate next workouts automatically
Static workout plans are generated once at onboardingModular plan architecture 
No feedback loop in the data modelBackground jobs to re-score user fitness level weekly

Large exercise library, but weak recommendation logic: The app claims to have 1,500 exercises, but users feel lost once they start using the app. Moreover, the search and filters don't actually help.

What Could Be Wrong With Their App:Solutions We Offer:
Exercises stored as flat recordsImplement rich exercise schema
No relevance scoringStructured Content database + recommendation layer

Why You Can Trust Sufffescom Solutions?

Because this is not our first time building an app like BetterMe.

We have been in the development agency for more than a decade, helping entrepreneurs build their dream app. Over the years, we have helped hundreds of clients develop fitness-related apps, and our portfolio boasts a series of successful launches like Fitbod, MyFitnessPal, Strava, Freeletics, and more.

What kind of fitness app are you looking to create? We build them all!

Custom Fitness App Development

Got a vision and a plan? Let's start working towards it. Get started with a free consultation and tell us all the ideas you've got, and we will help you build your app just the way you want it.

Whitelabel Fitness App Solution

Want a fast launch? Our white-label fitness app solutions are just for you. Skip the hassle of starting from scratch and turn to our reliable, fully branded fitness app solution.

Clone App Development

Pick the app you want to clone and watch your vision take a true form with our development expertise. We have helped 150+ clients build clone apps, and they are all praises. Talk to our expert to discuss your ideas!

Fitness App Consulting

Ideas are cool, but scattered ones lead you nowhere; that’s why we offer you a free consultation session where our expert will help you break down your key needs, goals, and the right strategy to break into the right market.

Wearable App Development

Want your app to flawlessly connect with the wearable devices? We got you! No matter what the purpose, we can help you with our advanced integration services.

Fitness App Support and Maintenance

Building an app is just the first step; it takes proper maintenance to keep it going smoothly. And that’s exactly what we help you with! With our robust support services, we make sure your app beats downtime and performance-related issues and runs uninterruptedly.

Talk to Our Health App Development Specialists

Bottomline

Wellness apps are capturing not just the attention but also generating billions in revenue. It is a promising niche in the world where people are more health-conscious than ever and often rely on easily accessible technology to stay fit. Tapping into the fitness app industry as a founder, you can acquire customers with high lifetime value and predictable recurring revenue. If you are still unsure about taking your next step, we are here to guide you. Having worked alongside thousands of entrepreneurs, we are aptly aware of all the challenges that come along the way and effective ways to deal with them. Book a free consultation today and bid adieu to uncertainty and doubts!

FAQs

How much does it cost to build a workout app?

The cost greatly depends on your specific needs. To get a proper estimate, talk to our expert consultant in a free, no-obligation session and discuss your project requirements. We can help you find the right solution without the costs going through the roof.

Are fitness apps costly to build?

Whether the fitness app you want to build will be costly or not depends on what kind of model you are planning to create. On average, you can expect to pay around $10,000-$50,000.

What features in fitness apps drive the most user retention?

Based on our experience with clients, they had the best results with the implementation of features like streaks, gamification, and progress tracking.

How do you help founders validate product-market fit before full build?

We help you validate product market fit by focusing on early lean validation before a full build, where we will build a minimum viable product to test it and receive feedback. This allows room for better design.

Can you design my app for habit formation?

Absolutely, we have extensive experience leveraging the user psychology and technology to build strategic features that create extremely engaging experiences.

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